A branding agency that I have loved for a while, MovingBrands hails from the UK and in my book, "get's it". They have a fresh and forward angle on branding and the work reflects their deep appreciation for strategy and positioning. Each case study starts with a tasty set of sketches and brainstorming sessions, drawing you into the process and showcasing the engineering that goes into the creation of an identity. In a world that seems increasingly resistant to high design and just goes straight for functionality (i.e. Facebook, Google, Seattle's Best Coffee...) , MB fights back with dynamic, inventive, sophisticated, smart work. Well done, mates. Well done.
