Sunday, October 7, 2007

10 Mile Wine package


This is a wine package that I designed for James' company - Nine North Wines. The goal was to design something that had a storytelling element. James came up with this idea of a cowboy walking down the center of the highway in predawn light. Due to timing and budget restraints I had to come up with a way to construct this image without a full blown photoshoot. So, the road was constructed using a "photostration" of about 10 stock images and a photo of Jimmy G strolling down the path at Regusci's winery. It came out pretty well and the wine is selling great.